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The Intuitive Life Business Blog

Dave Taylor
Dave Taylor has been involved with the online world since 1980 and is recognized globally as an expert on both technical and business issues. He has been published over a thousand times, launched four Internet-related startup companies, has written twenty business and technical books and holds both an MBA and MS Ed. He's a columnist for the Boulder Daily Camera and Linux Journal and frequently appears in other publications both online and in print. Additionally, Dave maintains four weblogs: The Business Blog at Intuitive.com, Ask Dave Taylor, Dave On Film, and GoFatherhood. Based in beautiful Boulder, Colorado, Dave is an award-winning speaker, sought after conference and workshop participant and frequent guest on radio and podcast programs, as well as active member of his community and busy single father to three children.

How do you categorize yourself?

I'm signing up for Orkut, a "friendster"/"Ryze"-like networking service that's gotten some publicity because its creator is a member of the Google team and I'm finding that the Personal profiling section is amusing. Questions on the survey include...

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My new Mac G5 arrives...

I've been thinking about upgrading my main computer for a while now, figuring I'd put it off until 2004 just because... and when a few days ago I realized that my desktop system, an Apple Mac 450Mhz G4, was older than my 3 1/2yo son, I realized that the time had come. So I spent some time exploring and settled on a dual 1.8Ghz G5 tower system as a suitable upgrade. Sort of like going from a worn Yugo to a Ferarri.

As a faculty member of the University of Colorado, Boulder, I have access to academic pricing, which is a hit-or-miss thing. I found out that pricing is pretty standardized on Apple hardware, so I went to the Educational area of the Apple store and priced the system out at $2295. Plus tax. Plus shipping.

That didn't seem like a great bargain, so I ....

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Millions of address labels!

I don't know why, but I seem to get 50-200 address/return labels each week from various non-profit organizations. I must have at least a thousand of them now, sitting on my shelf, from organizations like the Red Cross, the USO, Veterans of America, March of Dimes, and many, many more orgaionzations. What's the scoop? Is anyone else seeing this deluge?

Tired of being virtually single? Now: imaginary girlfriends on eBay!

Amazing what people will come up with. Now there's an entire set of imaginary girlfriend auctions, any of which you can bid on and win. Wondering what they are? Here's how one woman describes it:
"Tired of having to explain to family and friends why you are single? Sick of people trying to fix you up on blind dates. I am offering you a service that could change EVERYTHING. I am NOT a playboy model, but that is why this is more believable than the other ads! I am a real person and my photos are real. I do not discriminate, therefore this offer is open to people of all races, backgrounds, and GENDERS.

I will be your sexy, loving, girlfriend, available to you through email, Instant Messenger, postal mail, and occasionally by telephone. (Phone calls will have to be set up in advance). If the final bidder pays more than $50 then I will be sure that I send a little bonus gift with his or her first letter. I will make your fantasies come true from afar, you just have let me know what type of woman you are looking for, what you hope to get out of the relationship, and I will make those things happen for you.

You will receive love letters from me on beautiful stationary, scented with my perfume. You will get two pictures of me immediately, so you will think of me at home and while at work. I will send additional photos throughout the relationship, and you get to set the guidelines. If you want pictures sent more frequently, just let me know. You are in control of this fantasy. This service will last two months, and can be renewed (at seller's discretion).

When it is time to break up, you give me the terms of the break up and I will play along. Happy Ebaying.

*This is an Imaginary Relationship, therefore you will never meet the seller in real life. This agreement will end in 2 months, unless otherwise specified by the seller.

**Seller will be available daily for instant messages (at an arranged time) and will check email frequently, so response time should never be more than 24-48 hours."

So there you go. Through the miracle of modern computer technology you don't even have to meet a pretend girlfriend any more..

The most valuable keyword on Google?

Here's one you wouldn't think of: predictive dialers. A bit of research shows that this is worth $20.00 per click to advertisers, which is staggering. The definition of a predictive dialer?
"Predictive dialers�-�A predictive dialer is an outbound call processing system designed to maintain a high level of utilization and cost efficiency in the contact center. The dialer automatically calls a list of telephone numbers, screens the unnecessary calls such as answering machines and busy signals, and then connects a waiting representative with the customer."
Whatever it is, just be glad you're not trying to advertise in that space. Get a few kids gaming the system, clicking on your adverts on related pages, and, ulp, you could be owing a few hundred dollars in ad money in no time!

And, by the way, the keyword predictive dialer is worth less than the keyword predictive dialers, believe it or not!

Press Release: "Learning Unix for Mac OS X Panther"

The official press release on Learning Unix for Mac OS X Panther from O'Reilly is now on the wires, and I thought everyone might enjoy reading it here too, since I'm lead author:
Beyond Panther--Unlocking Mac OS X's Unix Core
O'Reilly Releases "Learning Unix for Mac OS X Panther"

Sebastopol, CA--Renowned for its friendliness, Mac OS X continues to delight old and new Mac fans with its combined ease of use and underlying strength. By no means simplistic, its intelligently designed operating system and user interface boast of sophistication and power, while still offering accessibility to even the most inexperienced computer users. But Mac OS X has gone one step further: it's turned unsuspecting Mac users into Unix users, too.



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Bookscan: for better, or worse?

A fascinating article in Publisher's Weekly showed up today that's worth sharing. All of my author friends are familiar with a company called bookscan, that purports to offer unbiased quantified data about book sales throughout all outlets. But do they? The PW article, entitled "As BookScan Grows, So Do Questions", starts by saying:
When Bill O'Reilly and Al Franken were arguing last month about who had sold more books, online muckraker Matt Drudge stepped in with the final word by citing an inviolable source: BookScan.

The point-of-sale data service run by Nielsen and owned by Dutch conglomerate VNU (a competitor of PW parent Reed Elsevier) is on its way to becoming a standard-bearer in an industry starved for hard data. In the space of a few years, it has gone from a sputtering pipe-dream to a recognized tool, used in everything from settling a celebrity debate to setting the price of a rights-sale. With Penguin becoming one of the last of the large houses to sign up, publishers have firmly embraced the system.

But while the media and the industry increasingly cite BookScan, questions have cropped up about how accurate a picture it paints - and how it might be misused...



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The Intuitive Life: A One Year Anniversary

Amazingly, it was only a year ago that I started this Weblog, with a posting that said:
"I know, I know, Randy Cassingham has the delightful This Is True, Cecil Adams has the always-entertaining The Straight Dope, and even Chuck Shepherd has News of the Weird, but, darn it, I have a humble but interesting list worth mentioning too: Pearls of the Net. Pearls of the Net grew out of my personal mailing list where I'd forward funny or peculiar news stories to friends and colleagues, and when I broke 100 people on the list, I decided to drop it on Topica so people could manage their own subscriptions. Today membership is around 500 people or so, and I definitely think it's kind of cool to know that many people are interested in what I find interesting online!"
And now, twelve months and 287 postings later, here I am! And here's what's surprised me....

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An interesting JavaScript code listing

If you're the type who likes to see what's underneath the hood on Web pages, then you might find it worth a quick click to pop over to my booktalk.intuitive.com weblog, where I just posted an extensive JavaScript code example that shows much of how readable JavaScript code can be. Have a look, let me know if you think it's readable for even a non-programmer.

The things you learn poking around on the net

Here's an interesting (slightly modified) snippet of JavaScript from a random site I bumped into this evening:
<script language="JavaScript1.2">
var bookmarkurl="http://www.RealLifeDebt.com/"
var bookmarktitle="RealLifeDebt - debts, bankruptcy and more"

function addbookmark(){
  if (document.all)
    window.external.AddFavorite(bookmarkurl,bookmarktitle)
}
</script>
Assuming I'm reading it correctly, it should automatically be adding a bookmark for the RealLifeDebt.com Web site (that's not the original URL that was in the code listing, but I decided that the dubious site where I saw this snippet didn't need another inbound link) when you visit the page, without your permission or knowledge. Hmmm....

Online Tonight with David Lawrence

My thanks to my friend David Lawrence for allowing me to share his golden microphone (oh, no, that's Rush Limbaugh with the golden microphone, sorry David!) on his excellent radio program Online Tonight with David Lawrence. Our topic of the evening? Turning your Macintosh into a recording studio.

But don't panic! I'm not about to release a few CDs of my guitar and flute playing, or my gospel re-interpretations of contemporary music, thankfully! Instead, I'm working on some audio book recordings. Stay tuned for more details, in a few weeks.

It's January 1st, and that means...

It's January 1st - Happy New Year - and that means that it's time to update all those pesky copyright notices on the bottom of the pages of your Web site. If you've got a Unix system, you can at least find them quickly with a command like:
find . -type f -print | xargs grep '&copy;'
At least, that'll work if you're using the proper character entity sequence of &copy; rather than some special symbol that probably doesn't render properly on your visitors screen.



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